Are you aspiring to become your own boss as an English teacher but unsure if running an online ESL business is your forte? Don’t fret! Chances are, you are ready for it – you just have to take stock of the teaching, operational, and tech skills you have to add to your passion for teaching. Let’s get you started with the essential skills that you need to have as a teacherpreneur so you can launch your venture in no time.
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Standing on your own two feet when teaching English online means that you’re in complete control of mapping out your courses. So, you’ll have to be able to not only keep the big picture in mind but also to look at specific details. This usually entails:
The good news is that you can incorporate your own teaching style into your lessons, and if you’d like to customize your courses, you have the freedom to do so!
Pro Tip: Not confident about your lesson planning skills? The best way to learn about designing lessons, even if you’re on your own, is by taking a TEFL course. You’ll learn lesson planning techniques as well as various methodologies for teaching grammar, vocabulary, pronunciation, and other aspects of the English language.
If you’re looking to grab prospective students’ attention and keep current students engaged in your lessons, putting your creative skills to work is key.
When it comes to marketing, you can promote yourself and your English classes in plenty of ways. From creating colorful flyers to sharing fun English tips on social media to posting videos, you’ll need to get your creative juices flowing to attract as many learners as possible. For this, being skilled in graphic design or video creation and editing, for instance, will come in handy.
You’ll also have to be creative when crafting and delivering your classes. You’ll definitely want to keep your students enthusiastic – even during the most challenging grammar exercise. A secret to this is creating dynamic lessons and coming up with ways to help your students learn better.
Pro Tip: First time advertising yourself? You can initially get inspiration from online English teachers (or even other kinds of professionals) who have successfully marketed themselves online.
Whether you’d like to present your class materials more easily or interact with your online learners more effectively, having some basic tech skills will also be necessary. But don’t worry, you don’t have to be extremely tech-savvy to be able to handle digital tools in the virtual classroom. Nowadays, most apps are user-friendly enough (or you can find tutorials online to help you, just in case), so you won’t need a lot of time to study how to use them.
So, what are the basic tech skills you should master for teaching English online? Here are some of them:
Pro Tip: A professional virtual classroom can bring all of these components together. LearnCube, for instance, comes with a built-in video-conferencing, a multi-tab whiteboard for collaborating with students, an integrated lesson library to save materials in various formats, on top of screen-share, text chat, and other teaching tools.
Being able to set and raise your own teaching rates is one of the biggest perks of going freelance. Sometimes, it can be tricky to decide how much you’ll charge your students, as you’ll have to consider a couple of factors, like your TEFL certification or other qualifications, the types of classes you’ll offer, and even the cost of living in your country.
Essentially, you’ll want to establish hourly rates that are affordable enough for your students but that are worth your time, abilities, and hard work. You can also opt to vary your prices for:
Aside from determining your hourly rates, you should also be able to manage your cash flow well – you wouldn’t want to be stressed out over missed payments!
Here are some tips for organizing your class payment system:
Want help learning the business skills that will help you succeed? Learn how to find your niche, promote your brand, handle accounting, scale your business, and more in the Bridge Specialized Certification course in Teaching Online as a Freelancer.
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Having solid payment and cancellation policies helps you avoid losing income due to no-shows or classes that are canceled at the last minute. Keep in mind that you’re charging your students not only for your expertise but also for the time you’ve spent preparing and delivering your lessons.
These are some of the crucial questions you have to answer when establishing your class policies:
Pro Tip: Even before the course starts, make sure that your students are aware of your class policies. You can explain the rules to them beforehand or send a written version of your policies via email.
Being organized with your schedule is crucial, mainly for two reasons. Firstly, you’ll have many activities to juggle as a freelancer. Secondly, you don’t want to be overwhelmed by cramming too many classes onto your calendar.
In general, these are the two most important factors to consider in order to make your freelancing life more efficient:
Pro Tip: Remember to prioritize self-care too! Don’t take your hobbies and well-being for granted. By allowing yourself to relax or do what you love, you can avoid burnout. Believe it or not, it will help to not only keep yourself grounded as a person but also to be more effective as an English teacher.
Before becoming a teacherpreneur, you should look into which of your strengths and abilities you can leverage for launching your freelance English teaching business. You may also need to develop some new skills too. But in the end, all your efforts will be worth it once you see your online ESL venture take off and begin enjoying the perks of your newfound independence. Good luck!
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